Discontinued Cereals We’re Still Not Over
Remember those Saturday mornings when you’d race to the kitchen, grab your favorite cereal box, and pour yourself a bowl of pure happiness? Some cereals were so amazing that they became part of our childhood memories forever.
Unfortunately, not every cereal gets to stick around, and companies have discontinued some truly legendary breakfast options over the years.
Today we’re taking a trip down memory lane to remember four cereals that disappeared from shelves but never left our hearts.
Disclaimer: This article is for nostalgic entertainment and general information. Product availability, dates, and brand ownership can change by region and over time; readers should verify current status before making purchases or relying on specific details. Brand names appear for context only and do not imply endorsement or affiliation.
E.T. Cereal

Phone home for a bowl of this intergalactic breakfast treat! When E.T. the Extra-Terrestrial became a massive movie hit in 1982, General Mills jumped on the opportunity and launched E.T. Cereal in 1984.
The cereal featured peanut butter and chocolate flavored pieces shaped like the lovable alien himself. Kids everywhere begged their parents to buy boxes, hoping to relive the movie magic at breakfast time.
Though it only lasted about a year on shelves, E.T. Cereal remains one of the most memorable movie tie-in cereals ever created. Collectors today hunt down vintage boxes like treasure, with some selling for hundreds of dollars online!
Post Toasties

Before Corn Flakes became the breakfast superstar we know today, Post Toasties ruled the roost. Launched way back in 1904, this cereal was actually one of the very first corn flake cereals ever made.
For decades, families across America crunched on these golden flakes every morning. However, even though Post Toasties had serious staying power, the brand eventually faded as competition heated up in the cereal aisle.
By the 1990s, Post quietly discontinued the name, though similar products still exist under different labels. Old-timers still remember the distinctive yellow box fondly, and vintage advertisements show just how iconic this cereal once was in American households.
Puffa Puffa Rice

All aboard the breakfast express! Puffa Puffa Rice took kids on a delicious journey every morning with its adorable train mascot leading the way. This Kellogg’s creation featured light, airy puffed rice that was both crunchy and sweet.
What made this cereal extra special was its fun train theme that turned breakfast into an adventure. The mascot, a cheerful locomotive, appeared on every box and in commercials that had kids singing along.
Sadly, this beloved cereal eventually got derailed and disappeared from grocery stores. Though similar puffed rice cereals exist today, nothing quite captures that same whimsical, train-themed magic that made Puffa Puffa Rice so unforgettable to those who grew up with it.
Kellogg’s Smorz

Imagine capturing the magic of campfire s’mores in a cereal bowl. That’s exactly what Kellogg’s did when they introduced Smorz in 2003! This genius creation combined graham cracker cereal pieces with chocolate chunks and mini marshmallows.
Every spoonful tasted like summer camp without needing a fire or sticky fingers. Kids absolutely loved it, and honestly, plenty of adults snuck bowls when nobody was looking because it was that good.
Despite having a devoted fanbase, Kellogg’s discontinued Smorz in 2012, breaking hearts nationwide. Fans have created online petitions begging for its return, and some people still talk about it like they lost a best friend. Just saying, if you find an unopened box, you’ve struck breakfast gold!
