18 Gen Z Celebrities With Massive Net Worths
Forget what you think you know about young celebrities struggling to make it.
Gen Z stars are stacking cash faster than their parents ever dreamed possible, thanks to social media empires, global music tours, and endorsement deals that rival seasoned veterans.
Disclaimer: Net worth figures are estimates, not audited totals, and can vary widely by outlet because they rely on public records, reported deal terms, and informed valuation methods. This list uses widely cited reporting and databases from major business publications and reflects publicly available information as of early 2026.
1. Kylie Jenner ($670M)
Building a beauty empire before turning 25 sounds like a fantasy, but that’s exactly what happened here.
The cosmetics brand launched in 2015 became a cultural phenomenon, with lip kits selling out in seconds and creating waitlists thousands deep.
Beyond makeup, savvy investments in real estate and brand partnerships have multiplied the fortune exponentially.
At an age when most people are still figuring out their career path, this mogul redefined what entrepreneurship looks like for an entire generation.
2. MrBeast ($500M)
Who knew giving away millions of dollars could make you even richer? This YouTube sensation turned viral philanthropy into a business model that changed content creation forever.
Videos featuring massive cash giveaways, wild challenges, and jaw-dropping stunts attract hundreds of millions of views.
However, the real genius lies in diversifying beyond ads – think chocolate bars, burger chains, and production companies.
3. Kylian Mbappé ($250M)
Speed, skill, and fire instinct on the soccer field have transformed this athlete into one of the world’s highest-paid sports stars.
Contracts with elite European clubs include salaries that make your head spin, with bonuses that could buy small islands.
Endorsement deals with major sportswear brands and luxury companies add millions more annually.
4. Erling Haaland ($80M)
Breaking goal-scoring records like they’re made of glass has become a specialty for this Norwegian striker.
Premier League defenders have nightmares about trying to stop the lightning-fast runs and powerful finishes that define every match appearance.
Massive transfer fees and sky-high wages reflect the value top clubs place on having a guaranteed goal machine.
5. Billie Eilish ($53M)
Whispering lyrics over haunting beats shouldn’t work as a formula for superstardom, yet here we are.
Multiple Grammy Awards before age 21 shattered expectations about what pop music could sound like and who could dominate the charts.
World tours sell out arenas within minutes, while merchandise lines fly off virtual shelves faster than you can say “bad guy.”
6. Jungkook ($50M)
Being the golden maknae of the world’s biggest boy band comes with some serious financial perks.
Vocals that could melt ice and dance moves sharper than a samurai sword have captivated millions across every continent.
Solo projects and brand ambassadorships with luxury fashion houses multiply earnings beyond group activities.
When your face appears on billboards from Seoul to São Paulo, and fans camp outside stores for your collaborations, wealth accumulation becomes almost automatic for this K-pop powerhouse.
7. Naomi Osaka ($45M)
Smashing tennis balls at 120 mph is just part of what makes this athlete extraordinary. Four Grand Slam titles before turning 25 established dominance on clay, grass, and hard courts worldwide.
Though injuries have challenged recent seasons, endorsement portfolios with major brands remain rock-solid.
Speaking openly about mental health broke barriers in professional sports, proving authenticity and vulnerability can coexist with championship-level competition and massive earning potential.
8. Charli D’Amelio ($45M)
Dancing in your bedroom could never make you rich, right? Wrong!
This TikTok queen proved that 15-second videos could translate into eight-figure bank accounts when creativity meets perfect timing.
Over 150 million followers watch every move, making brand partnerships incredibly lucrative.
Reality shows, makeup lines, and even a Dunkin’ drink collaboration show how social media fame converts into diverse revenue streams.
9. Lisa ($40M)
Rap verses in three languages and dance breaks that defy physics have made this BLACKPINK member a global sensation.
Solo projects outside the group include chart-topping singles that rack up hundreds of millions of streams.
Becoming a brand ambassador for luxury fashion houses adds serious zeros to the income statement.
10. Rosé ($40M)
That distinctive vocal tone could make reading a phone book sound beautiful.
As BLACKPINK’s main vocalist, stadium tours across continents generate massive revenue while streaming numbers climb into the billions.
Solo album and high-fashion partnerships with elite brands showcase versatility beyond group activities.
Born in New Zealand and raised in Australia before conquering Korea, this artist represents the truly global nature of modern pop stardom and the wealth it creates for those who master it.
11. Shawn Mendes ($40M)
Posting six-second song covers on Vine seemed like a fun hobby, not a career launcher. Yet those clips transformed into sold-out world tours, platinum albums, and collaborations with music’s biggest names.
Heartfelt ballads and catchy pop hooks have earned billions of streams across platforms.
When you can sell out Madison Square Garden multiple nights in a row while still in your early twenties, financial security becomes a given.
12. Emma Chamberlain ($30M)
Filming yourself doing absolutely nothing should not be entertaining, yet somehow it became must-watch content for millions.
This YouTube pioneer created a whole new style of vlogging – raw, unfiltered, and hilariously relatable.
Coffee company ownership shows entrepreneurial skills extend beyond camera work.
Fashion collaborations and front-row seats at Paris Fashion Week prove influence reaches far beyond the platform where fame began.
13. Olivia Rodrigo ($25M)
Turning heartbreak into hit songs might be the oldest trick in music, but rarely has it worked this explosively.
A debut album that shattered streaming records and swept award shows announced a major new voice in pop-rock.
Concert tours sell out instantly, with fans singing every lyric back louder than the speakers. Acting roles on Disney shows provided the initial platform, but songwriting talent sealed superstar status.
14. Dixie D’Amelio ($25M)
Following in a famous sibling’s footsteps could mean living in a shadow, but this path led straight to the spotlight.
Music career ambitions turned into charting singles and a dedicated fanbase that extends far beyond TikTok.
Reality television appearances and brand deals leverage social media fame into traditional entertainment success.
15. Addison Rae ($25M)
Dance videos launched a career that quickly expanded into acting, music, and beauty entrepreneurship. What started as college procrastination transformed into a media empire with millions of devoted followers.
When your name becomes synonymous with TikTok’s golden age, opportunities multiply faster than you can post new content to your feed.
16. Simone Biles ($25M)
Defying gravity seems like a normal Tuesday for the greatest gymnast in history.
Olympic gold medals and world championship titles stack up like pancakes, with moves named after her that other athletes won’t even attempt.
Endorsement deals with major brands recognize not just athletic excellence but also courage in prioritizing mental health.
17. Millie Bobby Brown ($20M)
Fighting monsters in the Upside Down prepared this actress for conquering Hollywood.
A breakout role in a hit Netflix series transformed a young unknown into one of entertainment’s most recognizable faces practically overnight.
Movie franchises and production deals show ambitions include working behind the camera, not just in front of it.
18. JoJo Siwa ($20M)
Gigantic hair bows and explosive energy created a brand that dominates children’s entertainment.
From reality TV competitions to sold-out concert tours, the journey showcases relentless work ethic and business savvy.
Merchandise lines including everything from bows to bedroom decor generate millions in retail sales.
Speaking openly about personal identity while maintaining a young fanbase requires courage, and doing it all while building serious wealth proves entertainment success knows no single formula.
